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Brand identity, website and an ongoing social media retainer for arcQuility, a London IT services company built on a simple idea: a more connected future.
The identity was only the start. We went on to design and build arcQuility’s website, using the same arcs, greens and type, so the brand people meet online is the one they see on the lanyard and the letterhead.
Since then we have stayed on as arcQuility’s creative team on a full-time retainer, running its social media month after month: planning the content, designing every post and keeping the feed in step with the brand. A brand only works if it keeps looking like itself, and a retainer is how we make sure it does.
Creative direction
Naseer Ud Din Ansari
Sector
Technology
Discipline
Brand Identity
